We are excited to present our new logo!
After many years with our trusted visual identity, the time has come to give our brand a fresh and modern look – without losing sight of who we are.
The new logo reflects:
Technology and precision
our strong roots in the bulk material industry
and a clean, reduced design that represents the FRIEDRICH electronic brand.
The stylized gear wheel symbolizes what drives us:
Smart measurement and control technology for seamless bulk material processes.
We also refined our color scheme:
The bold blue stands for control and reliability
The warm yellow signals energy, precision, and industrial focus
What stays the same?
Our values, our commitment – and of course, our trusted technology made in Germany.
With this new logo, we are taking the next step toward a modern, digital brand communication – clear, high-quality, and future-ready.
We’re excited to continue this journey together with you!
Your FRIEDRICH electronic Team